Why Appearance Matters More Than You Think

I was standing at my booth at a small trade show in October 1978 and heard the keynote speaker say, “The way you dress tells people whether you are the CEO, stock boy or a__hole. The way you dress creates your image.”The speaker was John T. Molloy who wrote Dress for Success. The book was published in 1988, but he was a well-known image consultant ten y…